Marketing efforts of the advertising agencies are fruitful when the campaigns are able to target the consumers at the right time and at the right place. thus it is essential for the service providers to understand the importance of hitting the audience. Guerrilla Advertising is one such tool which is very helpful to target the audience because with the help of little budget, the companies can market their products/services.
What is Guerrilla Advertising?
Unconventional marketing tactics and techniques which involve fewer budgets are called Guerrilla Marketing. It is believed that this form of marketing can make more impression than traditional and expensive carriers of advertising.
Who uses Guerrilla Advertising?
Mainly small business owners focus to adopt this form of advertising strategy. Large audience can be reached without the involvement of big money. Big companies also make use of the strategy to club with the ongoing other forms of advertising tools.
What is Mobile Marketing?
Mobile marketing is a digital marketing strategy which is used to target the audience through their smart phones, tablets, and other means of mobile communication tools like email, SMS/MMS, websites, social media carriers, and apps. The mobile devices are being used extensively for the advertising and the marketing of products or services. everything is becoming easily reachable and connected with the help of these mobile services.
The companies which offer such services have to create the strategy which is going to be the most impactful for their esteemed clients. the users have to understand that they are offered with diverse products and services and thus they can make the choice based on several parameters. The mobile and internet activity of the people has reached the maximum height in the recent years. Thus the success of the strategy is immense and much appreciated.
